Bangkok-based hotel chain unifies data to personalize guest experiences with Oracle OPERA Cloud PMS and Simphony POS
Austin, Texas and Bangkok, Thailand—Jan 17, 2024ONYX Hospitality Group has selected Oracle OPERA Cloud Property Management (PMS) and Oracle MICROS Simphony Cloud Point-of-Sale (POS) to streamline operations for its current properties and support the company’s continued growth. The group currently owns and operates more than 40 hotels, resorts, and serviced apartments across Thailand, Malaysia, China, Hong Kong, Maldives, Bangladesh, and Laos. It aims to operate more than 50 properties by 2025, with an even more ambitious target of 70 by 2028.
“By upgrading to Oracle’s hospitality cloud solutions, we can expand to new locations faster than ever and efficiently share valuable data across our properties on one unified, cloud-based platform,” said Phiphat Khanonwet, Vice President of Information Technology at ONYX Hospitality Group. “The mobile interface is intuitive for our staff, facilitating easier onboarding for new members and enabling existing staff to serve guests or perform their tasks from anywhere on the premises. Efficiently sharing valuable data across our properties will further drive our vision to be the best medium-sized hospitality management company in Southeast Asia. This aligns our business and expertise with the local market expectations of the host country and the goals of our partners. Together, we emphasize our strong point of 'A Tailored Approach to Hospitality’ at ONYX Hospitality Group.
Upgrading from their previous Oracle OPERA 5 PMS and MICROS RES 3700 on-premise solutions, OPERA Cloud will enable ONYX Hospitality Group to bring its new hotels, resorts, and serviced apartments online quicker, as they are no longer required to build out or maintain servers at each location. The updated user interface will help onboard new employees more quickly and give staff the flexibility to work from a mobile device or laptop remotely. ONYX Hospitality Group’s transition to the cloud is expected to be completed by the end of2025.
With OPERA Cloud, the hotel operator can be able to bolster efficiency and unify guest profiles across its global properties to better understand and analyze the preferences of each of its customers. ONYX Hospitality Group will also leverage the Oracle Hospitality Integration Platform (OHIP) to customize its operations and support the unique needs of each property. This includes a branded mobile app that can allow guests to communicate with staff, submit booking or check-out questions remotely, and even request additional towels and pillows at the tap of a finger. Together with Oracle MICROS Simphony POS, guests can also be able to make dinner reservations and order room service directly from their mobile device.
“As ONYX Hospitality Group looks to expand to new and exciting locations around the world, Oracle’s unified platform will deliver the data intelligence it needs to streamline front and back office operations and reduce mundane tasks,” said Alex Alt, executive vice president and general manager of Oracle Hospitality. “With this real-time information access, staff can be able to provide more personalized services to guests that deliver on the exceptional service reputation ONYX is known for.”
About ONYX Hospitality Group ONYX Hospitality Group, a reputable force in Southeast Asia's hospitality industry, operates a collection of comprehensive yet complementary brands - Amari, OZO, Shama and Oriental Residence—catering to the distinctive needs of discerning business and leisure travelers in Southeast Asia where their expertise lies. In addition to its brand portfolio, ONYX also operates additional hospitality services across spa and food and beverage. With over five decades of management experience, the company extends its innovative solutions throughout the region, upholding internationally recognized standards and ensuring optimal operational maneuverability. By fostering enduring relationships with like-minded business partners, ONYX Hospitality Group delivers unparalleled experiences in a dynamic and competitive market, meeting the ever-evolving demands of travelers. Visit: www.onyx-hospitality.com
Oracle Hospitality brings more than 45 years of experience in providing technology solutions to independent hoteliers, global and regional chains, gaming, and cruise lines. Our hardware, software, and services enable customers to act on rich data insights that deliver personalized guest experiences, maximize profitability, and encourage loyalty. Cloud-based, mobile-enabled, with open APIs, Oracle’s OPERA Cloud property management and distribution, Simphony point-of-sale, reporting and analytics, and Nor1 upsell solutions accelerate innovation, increase revenue, lower IT cost, and maximize operating efficiency. To learn more, please visit www.oracle.com/Hospitality.
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