Cloud Readiness / Oracle Eloqua Marketing Automation Cloud
What's New
Expand All


  1. Update 23A
  1. Revision History
  2. Overview
  3. Feature Summary
  4. Eloqua Marketing Automation
    1. Apps
        1. Salesforce.com Integration App
    2. Analytics
        1. Html Mark up - Enabled for Insight
        2. Email Frequency by Email Group Report
        3. Website Setup Reporting
    3. User Experience
        1. Automated Certificate Management
    4. Administration
        1. Eloqua Moves to Oracle Cloud Portal for Order Provisioning
    5. Mobile
        1. SMS Segment Filters
        2. SMS Launchpad Enhancements
    6. Developer Changelog
        1. Application API
    7. Sales Tools
        1. Add Outlook to License section in User Admin

Update 23A

Revision History

This document will continue to evolve as existing sections change and new information is added. All updates appear in the following table:

Date Module Feature Notes
08 FEB 2023     Created initial document.

Overview

HAVE AN IDEA?

We’re here and we’re listening. If you have a suggestion on how to make our cloud services even better then go ahead and tell us. There are several ways to submit your ideas, for example, through the Ideas Lab on Oracle Customer Connect. Wherever you see this icon after the feature name it means we delivered one of your ideas.

GIVE US FEEDBACK

We welcome your comments and suggestions to improve the content. Please send us your feedback at oracle_fusion_applications_help_ww_grp@oracle.com.

DISCLAIMER

The information contained in this document may include statements about Oracle’s product development plans. Many factors can materially affect Oracle’s product development plans and the nature and timing of future product releases. Accordingly, this Information is provided to you solely for information only, is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described remains at the sole discretion of Oracle.

This information may not be incorporated into any contractual agreement with Oracle or its subsidiaries or affiliates. Oracle specifically disclaims any liability with respect to this information. Refer to the Legal Notices and Terms of Use for further information.

Feature Summary

Column Definitions:

Report = New or modified, Oracle-delivered, ready to run reports.

UI or Process-Based: Small Scale = These UI or process-based features are typically comprised of minor field, validation, or program changes. Therefore, the potential impact to users is minimal.

UI or Process-Based: Larger Scale* = These UI or process-based features have more complex designs. Therefore, the potential impact to users is higher.

Features Delivered Disabled = Action is needed BEFORE these features can be used by END USERS. These features are delivered disabled and you choose if and when to enable them. For example, a) new or expanded BI subject areas need to first be incorporated into reports, b) Integration is required to utilize new web services, or c) features must be assigned to user roles before they can be accessed.

Ready for Use by End Users
(Feature Delivered Enabled)

Reports plus Small Scale UI or Process-Based new features will have minimal user impact after an update. Therefore, customer acceptance testing should focus on the Larger Scale UI or Process-Based* new features.

Customer Must Take Action before Use by End Users
(Feature Delivered Disabled)

Not disruptive as action is required to make these features ready to use. As you selectively choose to leverage, you set your test and roll out timing.

Feature

Report

UI or
Process-Based:
Small Scale

UI or
Process-Based:
Larger Scale*

Eloqua Marketing Automation

Apps

Salesforce.com Integration App

Analytics

Html Mark up - Enabled for Insight

Email Frequency by Email Group Report

Website Setup Reporting

User Experience

Automated Certificate Management

Administration

Eloqua Moves to Oracle Cloud Portal for Order Provisioning

Mobile

SMS Segment Filters

SMS Launchpad Enhancements

Developer Changelog

Application API

Sales Tools

Add Outlook to License section in User Admin

Eloqua Marketing Automation

Apps

Salesforce.com Integration App

The following Salesforce.com Integration app features are moving from Controlled Availability to General Available:

  • Sync updated values of picklists from Salesforce.com to Eloqua
  • Trigger default Lead and Case assignment rules in Salesforce
  • Check for email address changes before running an import, and update any changed email addresses

Additionally, the following features are being added:

  • Optional setting allowing users to sync Campaign Member ID to Eloqua on Upsert Action
    • Sync Campaign Member IF on callback to Eloqua
  • Cap the volume of displayed messages in daily reports with pagination
  • Add imported users to all security groups after processing
  • Controlled Availability: Set attribution of Salesforce Campaign Member status changes
  • Controlled Availability: Use LastSuccessfulUpload to create advanced SOQL queries on import*

Maintain data accuracy while syncing Account data between Sales and Marketing

Easier management of App operational reports and timeout error prevention

Steps to Enable

You don't need to do anything to enable this feature.

Analytics

Html Mark up - Enabled for Insight

Leverage HTML markup to add design features and help you personalize reports and dashboards.

Create custom visualizations and address accessibility options.

Steps to Enable

You don't need to do anything to enable this feature.

Tips And Considerations

Available to use in:

  • Analysis editor  
  • Analysis Properties dialog   
  • Column Properties dialog   
  • New Calculated Measure dialog   
  • Dashboard Properties dialog

Email Frequency by Email Group Report

New Email Frequency by Email Group Report provides you with a breakdown of total email sends by Email Groups.

Build an effective communication cadence for Email Groups. Key data points to improve campaign performance and manage deliverability

Steps to Enable

You don't need to do anything to enable this feature.

Role And Privileges

Note: You must have the analyzer role to build an analysis use Insight subject areas. For more information, see Insight users and permissions.

Website Setup Reporting

We are updating dashboards and reports that were accessible directly within the Visitor Profiles, Query Strings, Page Tagging areas of the platform.

Consistent and effective reporting across the platform

Leverage powerful out-of-the-box dashboards and reports to demonstrate marketing effectiveness

Steps to Enable

You don't need to do anything to enable this feature.

Tips And Considerations

Moving forward, when accessing website setup reports (Visitor Profiles/Tracking, Query Strings, Page Tagging) we will be linking directly to the respective out-of-the-box Dashboards and Insight Reporting areas instead.

User Experience

Automated Certificate Management

New DNS (Domain Name System) tab in Certificate Management displays details on DNS configuration and any required updates recommended

No longer worry about going through the process of purchasing, managing, and renewing your SSL certificates.

Steps to Enable

Some customers may need to work with their IT team to change some of their domain configurations to take advantage of this new feature. Our Oracle Cloud Support team can provide you with details on any configuration changes you need to make when you open an SR to request your access.

Tips And Considerations

Controlled availability program extended to customers on PODs 3 & 4 with 23A.

Key Resources

NOTE: For more information about Automated Certificate Management, please review the Product Notice in Topliners.

Administration

Eloqua Moves to Oracle Cloud Portal for Order Provisioning

All Eloqua customers will receive access to the Cloud Portal to review their Oracle services, including Eloqua. Existing customers can provide details for their Oracle Cloud Account beginning with 23A until April 14, 2023.

An Oracle Cloud Account allows you to view and manage all of your company's Oracle Cloud Subscriptions from one place. As Oracle strives to create a consistent experience for customers across all products, the Eloqua order provisioning model will be updated so that Eloqua will also be one of the services visible within your organization’s Oracle Cloud Account.

Steps to Enable

You don't need to do anything to enable this feature.

Tips And Considerations

There are no changes to how you administer Eloqua users, features, or services.

NOTE: New customers who ordered after November 21, 2022 have already been set up and should have received Oracle Cloud Account activation emails, and no further action is required.

Key Resources

Role And Privileges

Eloqua administrators can review the new Cloud Account pages under Settings > Security > Cloud Account.

Mobile

SMS Segment Filters

New filter criteria around SMS status and activities have been introduced:

  • SMS - Phone Number Opt-In/Out – This will filter contacts on the basis of consent status of their phone number for SMS, along with other criteria such as phone number’ country, option to filter for mobile numbers only, etc.

  • Replied to Any SMS – This will filter contacts on the basis of their SMS reply activity across keyword types and other evaluation criteria.

Manage your SMS communications with greater targeting

Steps to Enable

SMS is available as an add-on capability for Oracle Eloqua. Please contact your account manager for additional information and pricing.

This will be gradually made available to all customers that have enabled SMS.

SMS Launchpad Enhancements

You can now use the following asset management options for folders within the SMS Launchpad:

  • Rename
  • Delete
  • New Folder 

You can now search for folders in the move panel using the search bar. Additionally, the navigation experience on the panel has been updated.

More intuitive interface and options

Steps to Enable

SMS is available as an add-on capability for Oracle Eloqua. Please contact your account manager for additional information and pricing.

Developer Changelog

Application API

When a form is created, updated, or retrieved using the Application API 2.0 endpoints the response body will return all mapped and unmapped fields present on the form for the processing steps to update Contacts, Accounts, and Custom Objects with form data.

Previously only fields included within the processing steps when the form was created or updated were returned by the response body.

In addition, multiple concurrent updates for forms using Eloqua UI or Application APIs 1.0 and 2.0 endpoints will now be prevented. A 409 Conflict response will be returned via API, and in the UI a warning box will appear.

Steps to Enable

You don't need to do anything to enable this feature.

Key Resources

Sales Tools

Add Outlook to License section in User Admin

Oracle Eloqua Sales Tools for Microsoft Outlook add-in will now check for the Outlook license. We introduced the Outlook license in 22C. You can now use the license to manage Engage users and their access to the Outlook add-in.

Better user management

Steps to Enable

To use the Outlook add-in, users must have both the Engage license and Outlook license. In 22C, the license was enabled for all security groups with an enabled Engage license. To disable the use of the Outlook add-in, disable the Outlook license. After the release, the add-in will automatically update. Users can continue to use Outlook during the update.

Tips And Considerations

NOTE: This change was expected with the 22.12 December apps release, but was postponed. It is now expected with the 23.01 January apps release.